Analogue beer in a digital world - that's what the young brand AND UNION stands for. In our fast-moving world, things that are permanent and durable are slowly disappearing. One trend follows the next and innovation seems to be the only thing that counts. The AND UNION label counteracts this development with rationality, purism, simplicity and the honest expression of natural raw materials.
Long before Rui Esteves founded AND UNION, he was already involved in beer. The business psychologist began his beer-related journey in South Africa, where he founded a beer label. However, he did not take the traditional route: instead of investing in his own brewery with an expensive brewing system, bottling plants, etc., the resourceful beer fan rented space from existing breweries right from the start. Because he valued the collaboration with local brewers so much, Esteves had his beer brewed in Belgium and Germany. The finished product was then sold on the South African and English markets, and later on the Chinese market. Now Esteves is ready for the German market and the challenge of establishing his creations among strong German competition. The globetrotter has chosen a handful of Bavarian breweries: his criteria were strict and only those that met the requirements 100 percent could become partner breweries. Ultimately, Esteves decided on four Bavarian family breweries that can draw on a wealth of experience spanning up to 500 years.
The story of how AND UNION came about is truly unusual, but what about the beers? The creations that Esteves came up with together with the brewmasters of his partner breweries are characterized by their straightforwardness. Each item in the range is brewed according to the strict specifications of the Bavarian Purity Law. And there are no frills when it comes to the ingredients either: the raw materials are hand-picked and of excellent quality. Using artisanal brewing techniques and a lot of time, hops, malt, yeast and water are then turned into unfiltered beer with character. The range currently consists of six different beers - one for almost every day of the week. The wide selection includes three traditional Bavarian beer styles, two American classics and a non-alcoholic variant. What they all have in common is craftsmanship and down-to-earthness: AND UNION stands for modern, minimalist beer without any frills. We are thrilled by the masterfully brewed creations, which reflect the rich brewing experience of the partner breweries and the stable concept of the brand.
Brewers & Union UG
Ganghofer Straße 31
80339 München
Deutschland 
