The Munich brewery Paulaner is known worldwide. This is partly due to their annual participation in the Oktoberfest and partly because they brew wonderful beer that not only appeals to Bavarian palates. In order to spread the word about the Wiesn and beer in steins, the brewery organizes Oktoberfests all over Europe and even South America - including hearty Bavarian cuisine, brass music and traditional costumes!
The lively history of the Paulaner brewery goes back to the 16th century: At that time, the monks of the Neudeck ob der Au monastery stood at the brewing kettle and made the finest beer for their own use. The surplus was given away to the needy or tapped in the monastery tavern. Because the monks' beer was so popular, they aroused the competitive spirit of the Munich brewers and a complaint was filed against them with the city. The accusation had no consequences and the monks were able to continue brewing, much to the annoyance of their fellow campaigners. The name of the brewery is derived from the name of the clergy's order: Neudeck ob der Au Abbey was inhabited by the Paulaner monks. The beer that ultimately gave the monks the official license to serve beer was called Paulaner beer and was a strong, powerful beer. As a thank you for the permission, the Elector and his wife were invited to tap the first barrel. This tradition continues to this day, even though it is no longer the Elector who is invited, but the Bavarian Prime Minister. Brother Barnabas brought about a significant increase in quality and taste, and his recipes are still used as the basis for the tasty beer creations. The crowning achievement of the brewers' work came in 1818, when they were one of the first breweries to be granted a license to serve beer at the Oktoberfest. In the horrors of the Second World War, much of the brewery was destroyed, but the tireless team worked day and night so that operations could resume in full in 1950. This drive is still a leitmotif of the work at Paulaner Munich today.
The brewery has shown its passion for innovation at various points in its history: shortly after its invention, Carl von Linde's first ice machine was installed in the brewery, and in 1986 Paulaner brewed the world's first non-alcoholic wheat beer. And the brewers also demonstrated their inventiveness at the Oktoberfest. Their beer tent is the first ever to have a central beer supply. The beer is distributed via a ring line in the ground. This technology can now be found in many tents, but it was developed by Paulaner. In addition to the Oktoberfest, the brewery is also passionate about sport. Paulaner and FC Bayern Munich have been partners for years and celebrate their successes together.
Paulaner Brauerei Gruppe GmbH & Co. KGaA
Ohlmüllerstraße 42
81541 München
Deutschland 
