Kehrwieder is a Hamburg expression used to say goodbye to people you would like to see again and whose return you are eagerly awaiting. The Duden dictionary uses the term as a synonym for the word dead end – but that is not something you can really say about the Kehrwieder creative brewery. The northern lights brew excellent beer that is enjoyed by more than just Hamburgers.
From Hamburg to the wide world and back
Hamburg, once a stronghold of good beer, is now the capital of large industrial breweries. We are therefore delighted – and the people of Hamburg even more so – that a small, independent brewery has established itself in the midst of the beer giants. The Kehrwieder Kreativbrauerei is shaking up the Hanseatic city's beer market with hand-brewed, imaginative craft beers that not only northerners enjoy. Olli and Julia are the dream team behind the label. The two passionate beer drinkers are globetrotters and have lived far from home for a long time. That's where they first came across real craft beer and "saw the light" – at least that's how Olli describes his first contact with American craft beer. An encounter that has had a lasting impact on him and influenced him. Olli was extremely impressed by the skill with which American craft brewers transform classic beer styles into complex, aromatic works of art. The trained brewer returned to Hamburg with Julia, who now looks after marketing, sales and events at Kehrwieder, and ventured into his first brewing project. The name Kehrwieder seems only logical!
Beer instead of milk
Like so many craft breweries, Kehrwieder started out without its own brewery. Beers like their Frischer Traum Pale Ale or Jrön, which was created in cooperation with the Düsseldorf-based Uerige Obergärige Hausbrauerei, were initially brewed in the hallowed halls of long-established breweries. As a gypsy brewer, Olli benefited from the vacancy of larger breweries and did not initially have to invest in his own brewing system. The brewer has now put together his brewing system from disused milk tanks and all kinds of other second-hand equipment - a creative brewer through and through, we would say. Having his own system also allows Olli to be even more experimental and creative: instead of producing large quantities every time, the system also allows him to produce a crazy experiment with just 500 hectoliters. This way, Olli can live out his craziest beer dreams and make something unusual alongside his popular classics. A virtually alcohol-free IPA, for example. The ü.NN (above normal zero) is a hoppy masterpiece that contains only 0.4% alcohol.
Michael Krieger GmbH & Co. KG
Hammerweg 5
93339 Riedenburg
Deutschland