The hare is a popular symbol in heraldry and appears in countless family and city coats of arms. The nimble animal is associated with the moon in many cultures and symbolizes not only vigilance and trust in God, but also fertility and a long life. Over the course of history, the hare has been given a variety of meanings and functions and many fairy tales and myths surround the animal. This section is about the hare because it can be found in both the name and the coat of arms of the Augsburger Hasen-Bräus.
The brewery with the hare is one of the oldest breweries in the city of Augsburg and was founded at Bäckergasse 17. In 1464, it was first mentioned in a document that a brewer owned the property. Over the centuries, the house was used for baking, brewing and serving. It is not entirely clear when the building was given the name "Zum Hasen", but when Matthias Rösch bought the brewery in 1815, it already bore this title. Thanks to expansion and intensive work, he helped the Hasen-Bräu to grow in success - a mission that his son later continued. The Rösch family bought up other breweries, opened new locations, converted the company into a joint-stock brewery and moved the entire brewery operation to new premises. From then on, only beer was served in the old brewery. The Second World War took its toll, but the Hasen brewery recovered quickly and began rebuilding after a short time. Today the company is run by the Radeberger Group and is not only one of the oldest but also one of the most popular breweries in the city of Augsburg.
From the very beginning, the brewery's range was small but fine. The team brews a selection of classic German beers that are produced using traditional craftsmanship, recipes passed down from generation to generation, and great attention to detail. One of the favorites on the Hasenbrauerei's beer menu is the Hasen Helle , a classic with charm and character. The traditional Helle captivates with its fresh aroma, which is made up of hearty grain and mild hop notes. The brewery looks back on more than 550 years of history and has accumulated an incomparable wealth of experience during this time, from which the customers in particular benefit.
If you want to experience a living piece of city history, you shouldn't miss this Augsburg delicacy!
Hasen-Bräu Brauereibetriebsgesellschaft mbH
Unterer Talweg 87
86179 Augsburg
Deutschland 
